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Article: Fashion's trending topics

Fashion's trending topics


The world of fashion is famous for its fast-paced nature. With the rise of the internet and social media, this pace has only intensified. These new playing fields have forced brands and creatives to learn how to handle their new pieces, often with astonishing results that speak for themselves and circulate worldwide.

From campaigns featuring unexpected muses to the return of some 90s icons, we bring you current fashion topics you need to know about.

Maggie Smith for Loewe

At the end of October, Loewe launched a new segment of its autumn-winter campaign with an unmistakable protagonist. In recent seasons, the campaigns of the Spanish label have been led by key figures such as Anthony Hopkins, Aubrey Plaza, Fei Fei Sun, and Taylor Russell.

This year, Maggie Smith has been the undisputed star of the new initiative. At 88 years old, the revered actress is known for her stellar roles in Downton Abbey, A Room with a View, and Harry Potter. And as of 2023, she can add 'Loewe muse' to her impressive career.

The beloved star is showcased in a natural light as the new face of the brand, set against edited backgrounds resembling a collage of realistic-grunge urban imagery. This grunge imagery is a regular feature in the brand's recent campaigns, showcasing the artistic dimension of the label and its connection to street culture.

The Beckham Effect

The revival of the 90s and 2000s not only impacts fashion trends but also brings back many icons of the era as cultural references to a time of abundance and innocence. The Beckham family, united since 1997, has served as a style reference from the start. Although currently, their children seem to be taking the reins with the new generations, no one can forget the authentic power of David and Victoria Beckham.

The football star and the artist (and founder of her own brand) have once again made a splash with a new documentary on Netflix. Viral moments aside, the couple once again shines as icons of an era that, despite its challenges, society seems to yearn for time and time again.

Victoria's return to the Paris runway shows further fuels their new channels of communication, with front-row guest stars like Anna Wintour, Kris Jenner, and of course, the Beckham family.

Ivan Bart: ex-managing director of IMG Models passes away

The man responsible for some of the defining faces of the 21st century has passed away this weekend. After three decades as the head of the world's largest modelling agency, IMG Group in the United States, Bart could take pride in shaping the stellar careers of Carolyn Murphy, Stephanie Seymour, Kaia Gerber, Paloma Elsesser, Ashley Graham, Martha Hunt, Bella and Gigi Hadid, and countless industry icons.

His ambition to diversify the industry and give opportunities to new faces, along with his affable personality and protective nature towards those he represented, made him beloved in the sector. Bart stepped down from his position as director of IMG in March 2023, after three decades of shaping an entire industry of glamour.

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