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Article: Chloé's Purpose

Chloé's Purpose

On a mission to become a purpose-driven maison and less than a year after Gabriela Hearst was appointed its creative director, Chloé has become the first luxury fashion house to earn a B Corp certification. Getting through the rigorous process is another great step on the brand's journey to bring positive influence both for people and the planet.

With an ambitious plan extended to almost every possible level, Chloé and Hearst seem optimistic about the future. Focusing on natural fibres, low footprint materials, fair trade production and direct collaboration with a number of social organizations, there are good reasons to believe that the brand can deliver beautiful products with a meaningful impact.

Following the anticipation produced by a beautiful collection and forward vision of femininity, we are excited to announce that Chloé will return to Ottodisanpietro for the upcoming Spring/Summer 2022 season.

Featuring relaxed, sartorially-inspired silhouettes, lacy dresses and summer-holiday caftans the runway presentation feels unmistakably Chloé: a free-spirited woman with an elegant bohemian leaning. All with an underlying love of craft, of friendship and love of fellow humans; a collection about love, in the words of Hearst. We are looking forward to welcoming it at Ottodisanpietro, which will not be the only surprise for next year.

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Gucci by Demna Gvasalia

Gucci by Demna Gvasalia

On 13 March 2025, Kering confirmed a rumour through an official statement: Demna Gvasalia is the new creative director of Gucci. Known for his intense trajectory at Balenciaga, Gvasalia assumed th...

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4 Designer Bags That Will Dominate 2026

4 Designer Bags That Will Dominate 2026

2026 signals the return of the spacious bag. Between unmistakable names and historical silhouettes, the key designer bags for the new year unfold by revisiting the archives of the great houses. In...

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MEN'S FASHION WEEK COLLECTIONS 2026

MEN'S FASHION WEEK COLLECTIONS 2026

The menswear proposals for the upcoming season have not gone unnoticed. Major fashion houses are putting forward conversations about the present, the past and the future, using clothing as a tool ...

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